Cervia Garden City · 54th edition

Verde Mercato: autumn blooms in the heart of Cervia

On Saturday 17 and Sunday 18 October 2026 the historic centre welcomes you with plants, flowers and the flavours of autumn, along with workshops, talks, music and shows.

DISCOVER VERDE MERCATO

Verde Mercato – I Fiori per la Pace

Saturday 17 and Sunday 18 October 2026
Cervia – Piazza Garibaldi, Piazzetta Pisacane, Corso Mazzini and Viale Roma

The heart of Cervia takes on the colours of autumn.

For two days the historic centre becomes a garden to wander through: stroll among plants and flowers, discover themed crafts, wellness products and the flavours of the season. All around you, workshops, talks, hands-on activities, music and shows.

This year Verde Mercato is dedicated to peace: greenery as a language that brings people and cultures together.

SEE THE PROGRAMME

Watch The Video Tour Of The 53rd Edition

An event that unites flowers, people, nature and cultures

Much more than beauty: these are all the values on which Cervia Città Giardino is founded

Enhancement of the Urban Environment

In order to make cities more beautiful, clean and liveable.

The Land that unites Cultures

There are many languages, values and beliefs. But the language of the land is common to every people.

The safeguard of Flora and Fauna

Still, in many corners of the cities or on the edges of them, there are spaces where nature is free to thrive. Safeguarding these spaces is fundamental for the common good of each of us.

Green Spaces, Meeting Spaces

Since the dawn of time, communities have met in the shade of trees, to enjoy the environment together and collaborate for a better existence.

The Largest Open Air Floral Art Exhibition in Europe

Cervia Città Giardino is the largest open-air floral art exhibition in Europe, a benchmark for landscape architects and green space professionals across the continent. Conceived by Germano Todoli and carried forward by his son Riccardo, the event began in the early 1970s and has since gained an international profile.

In recent years, over 60 teams of gardeners representing Italian and international cities, companies, organizations, schools, and associations have come together in May to decorate Cervia’s most beautiful spaces for the tourist season. This collaborative effort celebrates Cervia as a city of hospitality and integration.

The work of this international team has created an open-air floral exhibition, accessible at any time of the day, from May to September, until the following spring, when the city’s floral design is renewed.

The exhibition is spread across public areas throughout the Cervia territory. Over the years, technicians, experts, and master gardeners from Italy, Europe, and around the world have transformed flower beds and gardens into true works of art. They have experimented with unique techniques and floral innovations, fostering a platform for exchanging creativity, intervention methods, and new trends in the management of public and private green spaces.

More than 350,000 flower plants, thousands of square meters of lawn, sculptures, captivating compositions, figures, geometries, original gardens, and stunning floral installations—meticulously maintained by Cervia’s Green Service throughout the summer—can be admired while strolling through the city.